Consumer Electronics
Martec supports consumer electronics market research. We serve companies throughout the consumer electronics industry from entertainment to communications through home-office products. We can help the disruptors and disrupted innovate and grow in this complex landscape. Discover how.
01
Deep Knowledge
Deep knowledge throughout the consumer electronics value chain
02
Strong Global Presence
Strong global presence in close proximity to major R&D, manufacturing, and commercial centers
03
Diverse Experience
Market research diversity spanning from overall finished consumer electronics products to the sub-component or material level
Specialties
- Camera & Micro Camera Modules (MEMS)
- Components & Sub-components (acoustics)
- Desktop & Laptop Computers
- EMI Shielding & Grounding
- Handheld Devices (not tablets or smartphones)
- Materials (glass & ceramics)
- Microchips (processing)
- PCB Materials & Components
- Smartphones & Tablets
- Televisions & Monitors
- Waterproofing & Water Resistant (nano-coatings & materials)
Areas Of Expertise
- Market Share & Segmentation
- Tracking & Forecasting
- Cost & Profitability Assessments
- Technology & Product Opportunity Assessments
- Contract Manufacturing Assessments
- Partner Identification
- Market Approach & Product Differentiation
- Voice of the Customer (VoC) Analysis
- Value Proposition Assessments (B2B perspective)
