Consumer Electronics
Martec supports consumer electronics market research. We serve companies throughout the consumer electronics industry from entertainment to communications through home-office products. We can help the disruptors and disrupted innovate and grow in this complex landscape. Discover how.
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01
Deep Knowledge
Deep knowledge throughout the consumer electronics value chain
02
Strong Global Presence
Strong global presence in close proximity to major R&D, manufacturing, and commercial centers
03
Diverse Experience
Market research diversity spanning from overall finished consumer electronics products to the sub-component or material level
Specialties
- Camera & Micro Camera Modules (MEMS)
- Components & Sub-components (acoustics)
- Desktop & Laptop Computers
- EMI Shielding & Grounding
- Handheld Devices (not tablets or smartphones)
- Materials (glass & ceramics)
- Microchips (processing)
- PCB Materials & Components
- Smartphones & Tablets
- Televisions & Monitors
- Waterproofing & Water Resistant (nano-coatings & materials)
Areas Of Expertise
- Market Share & Segmentation
- Tracking & Forecasting
- Cost & Profitability Assessments
- Technology & Product Opportunity Assessments
- Contract Manufacturing Assessments
- Partner Identification
- Market Approach & Product Differentiation
- Voice of the Customer (VoC) Analysis
- Value Proposition Assessments (B2B perspective)